He also has a crisis of loyalty to his call-centre comrades, who are forming a union to fight for decent pay.Ġ2:26 Watch the trailer for Sorry to Bother You – video This he does, and is instantly a mega-selling sensation: all his cloying mannerisms and faux-casual friendliness, which were so awful from a black person, sound great in whitespeak, especially that ingratiatingly insincere declaration in the title.Ĭassius is promoted upstairs to where the “power callers” hang out in workplace luxury, and where Cassius finds out the awful truth about the corporation of which this telesales company is merely a part – and its visionary CEO Steve Lift, played by Armie Hammer. Something in his phone manner deters potential customers until the grizzled old-timer in the booth next to him, played by Danny Glover, tells Cassius to use a “white voice”. His very last chance to earn some money comes when he gets a job at a call centre – that 21st-century mix of the factory and the workhouse – wearing his phone headset in his grim little booth, desperately trying to make cold-call sales. Cassius is living in a converted garage and he is broke, which annoys both his rent-starved landlord and his girlfriend, aspiring conceptual artist Detroit (Tessa Thompson).
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